(866) 207-3318 Sales
(423) 472-5454 Service/Parts
2496 South Lee Highway, Cleveland, TN

Current Incentives and Rebates

View current factory rebates and incentives offered by Ford. To learn more about each incentive, click the Details links below to expand

2013 C-Max

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Fiesta SE

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Fiesta 4DR Titanium

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Fiesta 5DR Titanium

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Focus S

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Focus SE

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Focus SEL

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Focus ST

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Focus TI

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Focus Electric Vehicle

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Fusion

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Fusion Hybrid

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Taurus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Taurus

Total Cash $1,000
Bonus Cash $0
Customer Cash $1,000
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Taurus

Total Cash $1,000
Bonus Cash $0
Customer Cash $1,000
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Taurus

Total Cash $1,000
Bonus Cash $0
Customer Cash $1,000
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Mustang V6

Total Cash $500
Bonus Cash $0
Customer Cash $500
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Mustang GT Coupe

Total Cash $500
Bonus Cash $0
Customer Cash $500
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Mustang GT Coupe BOSS 302

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Mustang GT Conv

Total Cash $500
Bonus Cash $0
Customer Cash $500
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Mustang Shelby GT500

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 Escape

Total Cash $500
Bonus Cash $0
Customer Cash $500
APR*
2.90% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Edge

Total Cash $1,000
Bonus Cash $500
Customer Cash $500
APR*
3.90% /36 mo
4.90% /48 mo
5.90% /60 mo
7.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Explorer

Total Cash $1,000
Bonus Cash $0
Customer Cash $1,000
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Flex

Total Cash $1,500
Bonus Cash $1,000
Customer Cash $500
APR*
1.90% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Expedition

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 F-150 Reg Cab

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 F-150 Super Cab

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 F-150 Super Cab Raptor

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 F-150 Super Crew

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 F-150 Super Crew Raptor

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 F-Super Duty Diesel

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 F-Super Duty Gas

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 F-650

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 F-750

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2013 E-Series

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2013 Transit Connect

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Fiesta SE

Total Cash $250
Bonus Cash $0
Customer Cash $250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Fiesta SEL

Total Cash $250
Bonus Cash $0
Customer Cash $250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Fiesta SES

Total Cash $250
Bonus Cash $0
Customer Cash $250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Focus S

Total Cash $1,250
Bonus Cash $0
Customer Cash $1,250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Focus SE

Total Cash $1,250
Bonus Cash $0
Customer Cash $1,250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Focus SEL

Total Cash $1,250
Bonus Cash $0
Customer Cash $1,250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Focus Titanium

Total Cash $1,250
Bonus Cash $0
Customer Cash $1,250
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Focus Electric

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
2.90% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

2012 Fusion

Total Cash $2,500
Bonus Cash $1,000
Customer Cash $1,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Fusion Hybrid

Total Cash $500
Bonus Cash $500
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

2012 Taurus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 Taurus

Total Cash $2,500
Bonus Cash $500
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Taurus

Total Cash $2,500
Bonus Cash $500
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Taurus

Total Cash $2,500
Bonus Cash $500
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Mustang V6

Total Cash $1,500
Bonus Cash $500
Customer Cash $1,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Mustang GT Coupe

Total Cash $2,500
Bonus Cash $0
Customer Cash $2,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Mustang Coupe Boss 302

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 Mustang GT Convertible

Total Cash $2,500
Bonus Cash $0
Customer Cash $2,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Mustang Shelby GT500

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 Escape

Total Cash $2,500
Bonus Cash $1,000
Customer Cash $1,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Escape Hybrid

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2012 Edge SE AWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 Edge SE FWD

Total Cash $2,500
Bonus Cash $2,000
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Edge SEL FWD

Total Cash $2,500
Bonus Cash $2,000
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Edge SEL AWD

Total Cash $2,000
Bonus Cash $1,500
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Edge LTD FWD

Total Cash $2,500
Bonus Cash $2,000
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Edge LTD AWD

Total Cash $2,000
Bonus Cash $1,500
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Edge Sport FWD

Total Cash $2,500
Bonus Cash $2,000
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

2012 Edge Sport AWD

Total Cash $2,000
Bonus Cash $1,500
Customer Cash $500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Explorer

Total Cash $1,000
Bonus Cash $0
Customer Cash $1,000
APR*
0.00% /36 mo
2.90% /48 mo
3.90% /60 mo
5.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Expedition

Total Cash $2,500
Bonus Cash $0
Customer Cash $2,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Flex

Total Cash $3,000
Bonus Cash $1,500
Customer Cash $1,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 F-150 Reg Cab

Total Cash $2,500
Bonus Cash $1,000
Customer Cash $1,500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Reg Cab XL

Total Cash $2,500
Bonus Cash $1,000
Customer Cash $1,500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Reg Cab STX

Total Cash $2,500
Bonus Cash $1,000
Customer Cash $1,500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Reg Cab XLT

Total Cash $3,500
Bonus Cash $2,000
Customer Cash $1,500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Cab

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Cab XLT

Total Cash $4,000
Bonus Cash $2,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Cab Raptor

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 F-150 Super Crew

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew XLT

Total Cash $4,000
Bonus Cash $2,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew Lariat

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew FX4

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew XL

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew STX

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew FX2

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew King Ranch

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew Platinum

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

2012 F-150 Super Crew Raptor

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 F-Super Duty GAS

Total Cash $2,500
Bonus Cash $1,500
Customer Cash $1,000
APR*
0.00% /36 mo
1.90% /48 mo
2.90% /60 mo
4.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 F-Super Duty DIESEL

Total Cash $3,500
Bonus Cash $1,000
Customer Cash $2,500
APR*
0.00% /36 mo
1.90% /48 mo
2.90% /60 mo
4.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 F-650 Diesel

Total Cash $3,000
Bonus Cash $0
Customer Cash $3,000
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 F-650 Gas

Total Cash $2,500
Bonus Cash $0
Customer Cash $2,500
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 F-750

Total Cash $4,000
Bonus Cash $0
Customer Cash $4,000
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2012 E-Series Excl Wagon & RV

Total Cash $1,500
Bonus Cash $500
Customer Cash $1,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 E-Series Wagon

Total Cash $1,500
Bonus Cash $500
Customer Cash $1,000
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 E-Series RV

Total Cash $2,000
Bonus Cash $500
Customer Cash $1,500
APR*
0.00% /36 mo
3.90% /48 mo
4.90% /60 mo
6.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2012 Transit Connect

Total Cash $500
Bonus Cash $0
Customer Cash $500
APR*
0.00% /36 mo
5.90% /48 mo
6.90% /60 mo
8.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 Fiesta

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Focus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Fusion

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Fusion Hybrid

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Taurus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Taurus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Taurus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Taurus

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Mustang V6

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Mustang GT

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Mustang Shelby GT500

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Escape

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Escape Hybrid

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge SE FWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge SE AWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge SEL FWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge SEL AWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge LTD FWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge LTD AWD

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Edge Sport

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Explorer

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Expedition XL

Total Cash $6,000
Bonus Cash $3,000
Customer Cash $3,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 Expedition XLT

Total Cash $5,500
Bonus Cash $2,500
Customer Cash $3,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 Expedition LTD

Total Cash $3,500
Bonus Cash $500
Customer Cash $3,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 Flex

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 Ranger I4

Total Cash $1,500
Bonus Cash $0
Customer Cash $1,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 Ranger V6

Total Cash $3,500
Bonus Cash $500
Customer Cash $3,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

First Time Buyer [+] Details

First Time Buyer - customers will get a dollar for dollar match of UP TO $500 towards purchase or lease.
Must finance or lease through Ford Credit. First Time Buyers ONLY. Must be used as down payment.
OK to use trade equity towards match amount.
OK Rebate, APR, Supported or Standard Ford Credit Lease.
NOT OK with AXZD Plan or other private offers (College Student, etc)

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 F-150 Reg Cab

Total Cash $2,500
Bonus Cash $1,000
Customer Cash $1,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Reg Cab XLT

Total Cash $3,500
Bonus Cash $2,000
Customer Cash $1,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Cab

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Cab XLT

Total Cash $4,000
Bonus Cash $2,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 SuperCab Raptor

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 F-150 Super Crew XL

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Crew Lariat

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Crew FX

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Crew STX

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Crew

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 Super Crew XLT

Total Cash $4,000
Bonus Cash $2,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

2011 F-150 3.7L V6 Bonus Cash [+] Details

Bonus Cash: 2011 F-150 model with 3.7L V6 get an extra $500

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

RETAIL Bonus Cash [+] Details

RETAIL Bonus Customer Cash. 2012/2011 F-150 5.0L models get an extra $500.

2011 F-150 SuperCrew Raptor

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 F-Super Duty GAS

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 F-Super Duty DIESEL

Total Cash $4,500
Bonus Cash $1,000
Customer Cash $3,500
APR*
0.00% /36 mo
0.00% /48 mo
0.00% /60 mo
1.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

RETAIL Trade In Assistance Bonus Cash [+] Details

RETAIL Trade In Assistance to Customers that currently own or lease a 1995 or newer Ford/Lincoln/Competitive Car,
Truck or SUV who Trade In or have an expiring Lease will receive Retail Trade-In Assistance Bonus Customer Cash
toward the purchase of an eligible vehicle.

Lease Customers who have previously terminated their lease up to 30 days prior to the sale date of the new vehicle
OR have a lease termination scheduled up to 90 days after the sale date of the new vehicle are also eligible for this
incentive.

Customer must have owned or leased the competitive vehicle for a minimum of 30 days prior to the sale date of the
new VIN.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 F-650

Total Cash $4,000
Bonus Cash $0
Customer Cash $4,000
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 F-750

Total Cash $5,000
Bonus Cash $0
Customer Cash $5,000
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

2011 E-Series excl Wagon & RV

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.90% /48 mo
1.90% /60 mo
3.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

E-Series RETAIL Owner Loyalty [+] Details

RETAIL Owner Loyalty to customers who currently own or lease a 1995 or newer E-Series and purchase.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

Aged Inventory Bonus Cash [+] Details

Aged Inventory Bonus Customer Cash. Vehicle must be invoiced PRIOR to June 30, 2011.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 E-Series Wagon

Total Cash $3,000
Bonus Cash $1,000
Customer Cash $2,000
APR*
0.00% /36 mo
0.90% /48 mo
1.90% /60 mo
3.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

E-Series RETAIL Owner Loyalty [+] Details

RETAIL Owner Loyalty to customers who currently own or lease a 1995 or newer E-Series and purchase.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

Aged Inventory Bonus Cash [+] Details

Aged Inventory Bonus Customer Cash. Vehicle must be invoiced PRIOR to June 30, 2011.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 E-Series RV

Total Cash $3,500
Bonus Cash $1,000
Customer Cash $2,500
APR*
0.00% /36 mo
0.90% /48 mo
1.90% /60 mo
3.90% /72 mo

Police Association Appreciation Program [+] Details

Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers
(NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or
lease. Union offices will validate membership before processing the offer.

E-Series RETAIL Owner Loyalty [+] Details

RETAIL Owner Loyalty to customers who currently own or lease a 1995 or newer E-Series and purchase.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

College Student Program [+] Details

College Student Program for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors),
recent college or trade school graduates and current graduate school students receive $500 towards the purchase or lease
of one of the following.

Mercury 2 Month Early Bird Ford Credit Bonus Cash [+] Details

Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit.
This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980.
NOT OK with other Early Bird Programs.

Mercury 2 Month Early Bird [+] Details

Mercury 2 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Mercury 6 Month Early Bird [+] Details

Mercury 6 Month Early Bird. The program is limited to all current RCL customers and
requires the customer to purchase or lease a new eligible 2011/2012/2013-Model Ford Vehicle from
April 3, 2012 through July 2, 2012.
All Retail or Lease contracts MUST be financed through Ford Credit.
Final Pay vehicles are not eligible. This program is not compatible with other Early Bird programs.

Ranger Owner Loyalty [+] Details

Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease.
NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

Aged Inventory Bonus Cash [+] Details

Aged Inventory Bonus Customer Cash. Vehicle must be invoiced PRIOR to June 30, 2011.

RCL Renewal Lease or Buy [+] Details

All eligible returning RCL lessees are eligible.

Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford
vehicle are eligible for the below incentives.
This RCL Renewal Program is not compatible with any Owner Loyalty Program.
A/Z/D-Plan delivery types are eligible.
Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012
are also eligible for the program.

- Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

Competitive Lease Conquest [+] Details

Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty
Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle.
Current lease customers are not required to terminate their lease.
This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers.
Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the
VINCENT claiming system or the claim will be reversed.
Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN.
Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

Military Appreciation [+] Details

ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty,
members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement
who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the
following cars. Limit one Bonus Cash offer per military member.

2011 Transit Connect

Total Cash $0
Bonus Cash $0
Customer Cash $0
APR*
STD% /36 mo
STD% /48 mo
STD% /60 mo
STD% /72 mo

Contact Us
Have questions or need help? Our friendly staff is available to answer any questions you may have.
Sales - Kevin De Sena
(866) 207-3318
Hours
Monday - Friday
9:00 AM - 8:00 PM
Saturday
9:00 AM - 7:00 PM
Sunday
Closed

Welcome to Larry Hill Ford!

Larry Hill Ford

is located at 2496 South Lee Highway in Cleveland TN, is a full-service dealership that extends its automotive services to Cleveland, TN and all of its surrounding areas. We strive to meet your automotive needs!


Looking for a New or Used Ford, in Chattanooga?

You've come to the right dealership! At Larry Hill Ford we provide our Cleveland, Chattanooga, Ringgold, Hixson, and North Atlanta customers with everything automotive, with great prices and customer service. With a new of used Ford from Larry Hill Ford you'll get a reliable and stylish new car at a price you can afford. Call us or make the drive from Cleveland, Chattanooga, Ringgold, Hixson or North Atlanta and see us in person.

While you're visiting our dealership's website, take a look at our inventory of Ford vehicles, including the Fiesta, Focus, Fusion, Taurus, Escape, Edge, Flex, Explorer, Expedition, F-150, F250, or F350 for the Chattanooga, Atlanta and Knoxville regions.

Our new and pre-owned vehicles hold only the latest and greatest from Ford, Lincoln, Mercury, Chevrolet, Dodge, Jeep, Toyota, Nissan, and Kia; our sales representatives have the experience to know which model is right for each customer. With financing available to back your purchase, you can drive away today in your dream vehicle!

Stop by today at 2496 South Lee Highway to see our current selection. You can also call us at (866) 207-3318 for immediate contact with one of our helpful staff members. Learn more about us, and come visit to see what specials we have going on this month.

Wondering where we are in location to where you live?

Chances are it's 50 miles or less from your driveway to ours. Here's a list of you, our neighbors, and how close you are to us.

  • Chattanooga,TN........................ 30 miles
  • Hixson, TN................................ 29 miles
  • Ooltewah, TN............................ 12 miles
  • Harrison, TN ............................. 21 miles
  • Red Bank, TN ........................... 31 miles
  • Signal Mtn, TN .......................... 38 miles
  • Lookout Mountain, TN ................ 35 miles
  • Dalton, GA ................................. 32 miles
  • Calhoun, GA ............................. 49 miles
  • Trenton, GA .............................. 47 miles
  • Ft. Oglethorpe, GA .................... 29 miles

Distance from Major Metro Markets

  • Knoxville,TN ...............................85.3 miles
  • Clinton,TN...................................91.3 miles
  • Asheville, NC...............................171 miles
  • Nashville, TN................................161 miles
  • Atlanta, GA..................................122 miles
  • Athens, TN ................................. 29 miles
  • South Pittsburg, TN ..................... 58 miles
  • Scottsboro, AL ............................ 89 miles
  • Birmingham, AL ........................... 175 miles

Larry Hill Ford - New and Used Car Dealer in Cleveland, TN

Looking for a New or Used Ford in Cleveland?

You've come to the right dealership! At Larry Hill Ford we provide everything automotive, with great prices and customer service. With a new or used Ford from Cleveland’s Larry Hill Ford you'll get a reliable and stylish new car at a price you can afford. Call us or make the drive from Lafayette, Dalton or Cleveland and see us in person. Get a new Fiesta, Focus, Fusion, Taurus, Escape, Edge, Flex, Explorer, Expedition, F-150, F250, or F350 from Cleveland’s Larry Hill Ford and you'll get a great vehicle, at a great price, with the experience and dedication of our team behind you throughout the purchasing process, and the duration of your ownership of your Ford automobile. Our service to you does not end at the sale. Call us anytime with questions. Our entire team at Larry Hill Ford is here to help. If you're looking to purchase from a dealership dedicated to its customers, come by Cleveland’s Larry Hill Ford and experience our service for yourself!

Searching for a used car in Cleveland?

Start and end your search with Larry Hill Ford and save thousands. With a huge selection of low-priced, high-quality vehicles, we are certain that we can locate a used car that suits your taste. Our greater Cleveland used car inventory has cars, trucks, SUVs and vans by many of today's top automakers. If you have not been able to locate a specific new or used car in Cleveland we are at your service. Complete our no-obligation CarFinder form and we will alert you by email when a matching vehicle arrives at our Larry Hill Ford dealership.

More About New and Used Cars by Larry Hill Ford in Cleveland

Want a car loan with a low payment? How about a short-term loan that will have your vehicle paid off in just a few years? Have bad credit? Come to Larry Hill Ford and speak to one of our financial experts. We'll create a car loan program tailored to your needs to ensure you can afford to drive away with one of our new or used Ford vehicle. So for a car loan in Cleveland, visit Larry Hill Ford and we'll discuss the best plan for you!

Larry Hill Ford also provides the Chattanooga region with quality car repairs and Ford car parts. Our staff of certified and trained technicians will ensure repairs and maintenance are done correctly and to factory specifications. Our parts team is very knowledgeable when it comes to Ford vehicle, and they will get you the right part to keep your vehicle running like new.

All of the employees at Larry Hill Ford would like to thank you for your interest in our dealership. Call us anytime or visit us in person at 2496 South Lee Highway. We look forward to having the opportunity to earn your business.

* Images, pricing and options shown are examples, only, and may not reflect exact vehicle color, trim, options, pricing or other specifications.